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What You Can Do to Improve Your WordPress Website Speed (5 Easy Ways)

Sep 9, 2023

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An inefficient website's loading speed will hurt your company. A constantly flooded with information have reduced the focus of human beings, resulting in that they become bored quicker than they ever have been before.

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If your website takes too long to load, your prospective customers could simply go to your competitor's site and click away.

There are a few successful strategies for improving the performance of your WordPress website's performance. Utilizing plugins, and following the good practices will improve the speed of your site's loading and keep your visitors on your page.

In this tutorial, we'll discuss five methods to increase performance of the WordPress website speed. Additionally, we'll talk about what slows down your site and the reason why speedy loading speeds are crucial. Let's begin!

What's the reason for slowing your WordPress site's performance? (And the reasons why speed is important)

The time it takes to load a site is the length of time that it takes for your site to show all of the content in its entirety. This content can include images video, text, or other elements.

The most likely to make your site slow are:

  • Pictures
  • Videos
  • Slow plugins
  • Lack of caching
  • External scripts

The algorithm penalizes websites which are slow, and places them at the bottom of the page results which makes it difficult for customers to locate the company you represent.

There is a way to utilize no-cost tools like the IsItWP speed tests to test the speed of your WordPress website's performance.

Once you've set the baseline for your site, you are able to make changes in order to improve loading speeds. Additionally, you can utilize this tool for testing during the update process to find out which methods work best for your website.

What can you do to increase your WordPress Website's Speed (5 Easy Ways)

If you're aware of how importance of the WordPress website's speed We'll discuss ways to improve the speed of loading time of your website.

1. Select your themes and plug-ins be careful

Themes and plugins are the most important components in WordPress websites. Themes and plugins are crucial elements of WordPress. But, poorly-designed themes or plugins can render your site unresponsive.

If you are choosing an appropriate theme or plugin for your site, it's important to consider:

  • Review user reviews and comments. This can give an idea of how a theme or plugin will perform for customers.
  • Check if the plugin or theme was recently updated. Tools that receive frequent updates from designers are more stable and likely to be improved.
  • You can test the effectiveness of the staging area prior to and after adding the new equipment, and check whether there is any notable changes.

2. Make Your Images

For reducing the impact on your media files, it is advised to utilize an image optimization program similar to the ShortPixel program.:

The plugin is integrated into the WordPress website. It can optimize images of most file types, including PNG and JPEG. It is very user-friendly, and lets you make all your images smaller of your website with just pressing a button.

It is possible to utilize ShortPixel to create an ShortPixel plugin to enhance images using media tab after which you can use bulk ShortPixel and then begin optimizing:

The tool for bulk optimization can reduce all the images within your WordPress library in one go.

There is another option to utilize "lazy loading". It will prevent your website from showing pictures until a user scrolls and gets to the photos. This speeds up the initial loading time.

You can allow lazy loading using an application like Smush:

After installing the plugin After installing the plugin, all you need do is visit the Smush menu > lazy load and then enable:

When you enable lazy loading, you can change various settings like media types, exclusions, and even the position of the script. Smush is also a good choice to compress and shrink images, even when there is no ShortPixel.

3. Use an Caching Plugin (or Host with built-in Caching)

Caching is a vital procedure to make your website perform quicker. It stores duplicates of your site in a location called a cache. This means that the site isn't required to be loaded with each new visitor. The server is able to access the information saved on the website for new visitors, which implies that it requires less time for loading.

The most simple method of caching your website is by using an app like the WP Super Cache. It utilizes various ways to do this, like simple static files that are designed to be used by all users as well as "super-cached" static file types for specialists:

It is possible to use WP Super Cache to keep your website's information by going to Settings > Super Cache > Caching on:

Within this dashboard, users can modify their cache's settings through the Advancedtab. Users can choose what get cached content how long the caches can last, and if you wish to make sure that your caches are provided to you by an expert.

This host's internal caching function is among its most powerful features currently available, making it by far the most efficient WordPress web hosting platform that is available.

4. Make use of the Content Delivery Network (CDN)

An Content Delivery Network (CDN) is the name of a group of servers that are located across the world. Each of them stores the information of your website. And when a user comes to your site, they be able to access the data stored by the CDN which is the closest to their. Therefore, your website will run faster because there's less geographic distance.

There are a variety of CDN alternatives available, including Cloudflare. It's possible to join an account that is paid and begin making use of this top CDN for your site in order for bringing it faster to your customers.

5. Utilize Excerpts

If your website has blogs, you'll probably be looking to show off your posts. The problem is that displaying blogs in all their detail will slow down your site's speed. Instead, you should consider showing short excerpts of blog posts on the landing pages.

You can observe on the blog's home page that it doesn't display all blog entries. The site only shows few sentences from each one as well as allowing the user to simply click the title to read the rest:

According to your theme you can alter the settings to ensure that only excerpts are displayed within the menu setting > read Each post that is in an area, you can include the following: Summary:

After that, you are able to modify the excerpts from the new post by clicking post > Add New. Within this page, you can click on Excerpt > Post:

It is also possible to write your own custom written excerpt to be displayed in lieu of your complete post. In addition, you are able to insert excerpts into your existing blog posts.

Conclusion

Slow loading websites can cause a lot of damage to your company. When visitors go away from your website, they may be wasting an opportunity to turn them into customers. Thus, boosting your WordPress speed is among of the best steps you can make.

In summary, these are some ways that you can improve your WordPress efficiency:

  1. Reduce the size of your photos using the ShortPixel application. Additionally, consider lazy loading.
  2. Use an Content Delivery Network (CDN) for example Cloudflare to improve loading times.
  3. Utilize post excerpts to speed your loading speed.

Are you concerned concerning how you can increase the speed of your WordPress site's performance? Please let us know via the comments below!

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