What exactly is a digital entrepreneur? (And What can you do to become one!) |

Mar 27, 2024

What's the story behind Doug Neill, owner of Verbal to Vision, which provides memberships and courses for visually impaired learners, Sadie Robertson Huff, owner of Live Original, who has an app, podcast, and hosts activities specifically for women in their 20s who are looking for deeper spiritual growth and faith; And Ashley Fox, owner of The Wealth Builders Community, which offers memberships for those who want to improve their financial wealth. What do they share with each other? All of them are digital entrepreneurs.

The world constantly changes and changing, and so does the business world. If you've got an amazing idea but you'd like to have some freedom and appreciate a flexible life, then being an entrepreneur that is digital may be the ideal fit for you.

What we'll be discussing in this article:


   

  • What is a digital entrepreneur.
  • The types of digital entrepreneurs.
  • Benefits of being a digital Entrepreneur.
  • What's the best method to develop into a digital business owner.


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What's a digital entrepreneur?


Digital entrepreneurs are those who run their businesses on the internet. There's no one specific kind of digital entrepreneurs. The range of options is from an online course creator or virtual assistant, to starting a podcast or blog. Digital entrepreneurs have the ability to sell services like business coaching as well as digital items such as ebooks, and physical items like candles. The opportunities are endless.


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Digital business typically does not require fancy equipment; it's possible that you'll only need an laptop. Social media can be used to increase awareness of your business, create an online presence, and employ email marketing to maintain and establish a connection with your clients. One advantage of digital entrepreneurship is that it is possible to earn as much that you would within your company, but without the expense of physical necessities like a storefront.


Digital versus traditional entrepreneurship


One thing that separates entrepreneurs who are digital in comparison to a traditional businessperson is their location of operation. Traditional entrepreneurs are in a physical location like an open-air shop or a pop-up store. There are pros and cons to every.


The biggest benefit of online entrepreneurs is that they don't require the most amount of capital to begin their ventures (you aren't required to raise money from outside to begin and you can begin a company without financial investment in your business) and the costs for running a business are fairly affordable. The most significant challenges faced by an entrepreneur in the digital space are:


   

  • You compete with all the world (instead of just your geographical area)
  • There is more you can do to establish confidence and credibility
  • Customers who are interested in purchasing the product don't get to experience the product for themselves and have to rely on reviews from customers.
  • Digital entrepreneurs might also have a harder time "turning off" and setting business hours for themselves, as they're in a position to work at any time and anywhere...even the couch. This can result in burning out.


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Traditional entrepreneurs can use digital tools, too. For example, leverage social media platforms to increase an image for your business. If they've got a physical storefront further, they have an advantage with foot circulation as they walk by admiring the stunning red dress displayed in the window and imagining, "I have to have this !"


Traditional entrepreneur also set their own hours of operation and are therefore less likely to be exhausted. One of the biggest negatives of being a traditional company owner is that they will require more capital for the establishment of their own shop and will be higher priced to manage their company. This is in contrast the online business owners.


Digital entrepreneurs of all kinds


As you can imagine, there are many examples of how entrepreneurship in the digital age could appear like, specifically when new technologies and tools are released, meaning that there are no limits to what you can do. There is no mutual exclusivity as well; many digital entrepreneurs mix the two to broaden their offerings. Here are some common types of digital entrepreneurs.


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Community Hosts


We are aware of a couple of things about the development of an internet-based community. One way that to build communities is to have a passion of what they do. For instance, ArtSnacks Mix built around painting as a pastime and the Outwild Hub. Hub is a place for outdoor enthusiasts who want to make the outdoors more a part of their lives.


Communities are transforming into flourishing online businesses -and we're seeing them scale up to 6 7, 7 and eight figures!


Digital entrepreneurs may earn money from their communities by the creation of membership fees for members of their community. They could also hold live events, launch applications with a branding name, or create an educational program that is offered only to members of their community.


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There are many kinds of online communities that are available to you. Here are some examples:


   

  • Mastermind group: Members come together to share knowledge and experience to improve their business or their lives.
  • The expression "group coaching" refers to a collective led by a coach that brings members together for a profound experience (e.g. holistic wellbeing Coach ).
  • Micro-community: It's no need for an entire community to make a significant difference. The minimum is 30 individuals or less, who are committed to the pursuit of a certain topic, such as an interest, goal or passion.
  • Content community: The members are gathered to develop or make content as well as to share their experience.
  • Community for brands online A community that is online experiences member-led growth by people willing to speak about a brand or product. For instance, consider for instance, the QuickBooks community. This is a place to help QuickBooks users to gather the required information. A great example of an online brand community is Adriene Mishler (who started Yoga along with Adriene through YouTube). Her community was created to help her over 10 million subscribers to get more into the practice of Yoga and make connections with other fans, which is why she created an online community named"the Find What Feels Good (FWFG) Kula Community.


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Blogger


If you're passionate about writing and you've got something to offer, you could be able to make the perfect transition into internet business. When you've decided on your subject and selected a name to your site (make sure you use our blog Name Generator) is the time to add worth. Bloggers like Seth Godin and Neil Patel provide a wealth of knowledge in their marketing advice to their readers.


Contrary to what people believe, you don't require a lot of visitors to your blog to make money. But, you'll need some sort of plan (because your blog isn't just journal). Additionally, you need to remain perseverant and remain patient.


Bloggers make money by a myriad of methods, including:


   

  • Affiliate marketing through affiliates: If you mention items on your blog whenever people click on a brand approved tracker link, you could earn commissions.
  • Advertisements: If you allow companies to promote their products on your site, you are the money. Advertising can be billed per advertisement or via pay-per-view (also known as revenue per mille or RPM). ).
  • sponsorships In the event that you're getting enough notice from companies, they could offer to pay a fee for a sponsored blog post.


Bloggers also can earn money by selling courses, e-books, or merch through their blogs.
   
    The methods for writing content is constantly evolving Some people prefer to post content on social media sites such as Twitter or LinkedIn instead of a traditional blog site.


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Podcaster





There's never been a simpler time to begin and develop an online podcast! There are numerous big-name podcasts earning money from podcasting, like "Armchair Expert,"" "Call her Dad,""" "Office Ladies,"" as well as "Freakonomics Radio." ."


As you begin with building an audience that is receptive to your work and you can still earn profits through your podcast. Similar to blogging, it's important to discover your audience (not only something that is popular, however one that you are interested in) You should also have a good brand name (use Our Podcast Name Generator) along with plans to release new episodes, increasing the audience to participate, and also finding the right guest speakers. Keep in mind that growing your audience takes the time. Keep your patience and be steady.


Podcasters make money through:


   

  • Paid communities: Subscribers pay access to premium content like video clips, Q&As that feature famous personalities, early access to episodes, and private groups. Some podcasters earn income by offering communities with subscriptions tied to.
  • Making courses: If your podcast is educational or teaches listeners the latest skills, then creating courses can be a great way to earn money from your show. Look at Gretchen Rubin, who has an auto-development show, "Happier with Gretchen Rubin." Her self-improvement courses are self-paced. courses that match the theme of her show like "Outer Order and"Inner Calm," and "30-Day Love Challenge ."
  • Affiliate marketing: Through affiliate marketing, the hosts earn a fee each time the listener buys the product or service featured in an episode. It is done by recording the help of coupon codes (members are usually offered 10-15 discounts on services or products that gives them an extra incentive to spend ).
  • Sponsorships: You know commercial breaks that pop up while you're listening to an audio podcast? It's a sponsor. These differ from affiliate marketing because the company pays you to use the company's name (e.g. the flat cost to talk about them over seven shows) However, the viewers never pay any money on the ads.
  • Live events: A lot of the top-rated podcasts, such as "Giggly Squad" have accumulated such an enormous following that they've been to live shows. If your fan base isn't as big, consider organizing a live show near you in restaurants, a bar or perhaps a bookshop.


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YouTuber


YouTube is the second largest internet search engine (and is owned by Google - the most robust) Top YouTubers such as PewDiePie, Markiplier, and Like Nastya earn anywhere from between $28 million and $38 million per each year!


Although there's an abundance of competition available on the platform (over 720,000 hours of video published every day) The key to creating a YouTube following is having an extremely strong market and generating content in the field of. Much like the podcasting business, blogging requires a lot of determination and grit in order to establish a presence in YouTube.


Here's how YouTubers make money :


   

  • Advertising: To get approval for advertising, you need to reach an upper limit of 4000 watching hours in the last twelve months, and 1,000 subscribers. It's not the most efficient way to make money but it's how YouTubers with huge followers make money.
  • Members of channels: Just like with advertisements for channels, you must have a subscription of more than 1000 and join YouTube's YouTube partnership program. In turn, you'll be able to give members benefits such as badges, stickers, live chats and other benefits.
  • affiliates YouTubers are paid a fee every when a viewer buys a product or service featured in a video (affiliate affiliate links appear in the description of the film).
  • The merchandising: If you are capable of establishing the name of a company that is known and has a strong following, then you are able to sell merchandise.
  • Services to sell: Let's imagine you're an instructor for fitness, and you might share tips for fitness via your YouTube channel and later connect it to your fitness-related business.


Find out more information about the amount YouTubers earn per click here. .


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Consultant


When you're an experienced expert when it comes to resolving a challenge, consulting can be a great way to earn money from the job. You can lend your expertise to organizations that need it and post your articles on LinkedIn along with YouTube to promote your services. A solid portfolio of testimonials from former clients and figures to prove your worth can be a good method to prove yourself an expert consultant. Consultants can be hired as hourly retainers or on deliverables basis which can be a lucrative way to earn thousands of dollars per hour in exchange for their expertise.


Consulting may include giving the client information as well as advice on how to improve their company. Consulting can assist companies with their marketing, sales technological Informational Intelligence, diversity and inclusion initiatives, and even with the reduction of conflicts.


It is the best thing about it that digital entrepreneurs can seek help from anyone in the world.


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Subscriptions


Digital entrepreneurs are able to start an online subscription business and offer subscriptions. It's identical to that of the online community however it is much less active; customers access content, software or products that you've created or licensed. Think of software firms like Dropbox as well as Zoom along with others who offer services like Hulu and Netflix, or even ones using physical items like HelloFresh - they've built businesses on subscriptions.


Here's the way digital marketers can be able to profit from subscriptions:


   

  • The business of premium content: When people pay every month for access to videos (e.g. videos about fitness) ).
  • A month-long product: Certain companies offer essential items, from razors to soaps, to more extravagant products such as chocolate and wine.


The best part is that it can be an ongoing revenue source, provided you are able to convince your business of repeating the work you do for them.


newsletters are being utilized to increase the value of subscriptions.


non-profit membership platform


E-commerce


The trend of e-commerce doesn't stop at fads. E-commerce is increasing exponentially and will exceed $3.6 trillion by 2024. One benefit of e-commerce is that it's not only for businesses of all sizes however, it is available to all, even entrepreneurs in the online space.


There are numerous platforms to sell on such as Amazon and Alibaba If you're a bit more inventive, consider Etsy. There's also Shopify for entrepreneurs with a digital business looking for a platform on which they can build their own store online.


The choices for products that digital entrepreneurs could sell can be endless. They range including physical items like footwear, lamp for mushrooms, as well as art as well as digital items like e-books, printables applications (which could increase to $755.5 billion by 2027) and online learning courses. Digital products are attractive because they can scale to an infinite extent they produce revenue that is recurring, and are easily automatized.


Course Creator


In reality, the popularity of online education has grown exponentially over the past couple of years. Because of online platforms for courses it's now much easier than before for digital entrepreneurs to transform their expertise and knowledge into an amazing learning experience that anyone in the world can take. Online courses can become so lucrative that we watched a blogger and an author on Mighty selling 5,000 seats on a $997 course in just 10 days.


Your online classes may cover everything including 2D animation, to learning how to draw. The courses are able to be recorded (asynchronous learning) or taught in live (synchronous learning) and also expanded, as when you teach live, you could teach thousands of learners.


We're certainly not saying that making an online course is straightforward. All you have to do is find an area of interest, create your course, and then advertise it. Niches that are successful have the benefit of being popular, and also where the public is interested in or are prepared to spend money on.


A few of the most profitable niches for online courses include B2B, entrepreneurship and fitness marketing, as well as wellness and fitness.


Check out our collection of Online courses here. !


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Host a virtual event


One of the greatest benefits that a virtual event offers is the ease of use for the host and the participants as well. You don't have to worry about your venue's size or the issues with parking, or obtaining an alcohol license Participants don't need to think about transportation times, or even clothes.


There's ample room to have fun when you host online events, as provided you've got compelling content that's effective in motivating and enticing participants to take part. That means you need to explain the how, what, and why around the valuable experience attendees are sure to enjoy. The main Purpose.


The second step is to determine your Ideal Member By asking:


   

  • What are their origins?
  • What are they concerned about?
  • What is it that they struggle with?
  • What sort of transformation can transform them into something that makes them more alive?


One disadvantage of online events is that the connection between people does not take place as seamlessly as it is in person. That's why it's important to provide opportunities for connection like:


   

  • Breakout rooms
  • Group projects or using of the whiteboard
  • Questions and discussions in Open Text and discussions
  • Q&A-session


They can be scheduled at any interval, between yearly and several times every month. The community of sewing Topstich Makers hosts weekly sew-alongs where participants work together working on projects.


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What are the steps to becoming a digital entrepreneur?


The options you can have as an owner of a business online is endless. If you do not have something to offer, is it possible to be thinking what else you can do for yourself?


Flexibility


In contrast to a traditional nine-to-5 work schedule, being an entrepreneur implies that you can control your work schedule. You are able to work for four days per week, if you'd like or take a longer lunch time, without asking permission. Digital entrepreneurs offer users more freedom than a traditional entrepreneur, as you're not bound by the location you work from. Digital entrepreneurs are able to take advantage of working anywhere around the globe and anywhere all the way from Boston all the way to Bahamas as well as living that"digital nomad" way of life.


Scalability


Scaling your business means growing your client base as well as the volume of money you make faster than just increasing its costs. There's no universal formula in the case of growing your business. It will depend on the state of your company. If you've got the right base in place, and have a plan for a sustainable, long-term plan to expand, it's impossible to limit what you could achieve!


Amazon is the perfect example of an inexhaustibly growing tech firm. The initial idea was the idea of a bookshop, which evolved into an online marketplace which grew along with the network effect, increasing its value with every user. The market is now valued at $1.8 trillion.


When businesses think of expanding the scope of their business, they shift their focus at classes. The estimated value is $62 billion up to 2027, there's a solid reason that this initial scalable online product is still an option that is regarded as the best for scaling. Scaling for a coach can be as simple as providing coaching on a 1:1 basis to providing exciting training courses.


The one thing that people in business tend to forget when it comes to expanding their businesses is virtual events. The most challenging part is organizing and hosting your initial virtual event. But once you're past that step and received positive feedback from attendees, it's simple to tweak it and even host it more. Additionally, if your event offers value or high-quality entertainment (or both), people are willing to invest money in the event and go! Select a digital event platform that allows you to create and expand quickly.


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Accessibility


Additionally, you can work in any moment, you can be able connect to anyone anywhere in the world. As opposed to traditional businessmen that can only connect with those within their geographical zone the online business is not confined to one location.


With a well-thought out digital marketing plan it is possible to get your message in front of the intended audience. Use social media for your benefit and create blog content which catch people who are interested in your brand by using SEO (search engine optimization). (SEO) Provide valuable information for your readers and also use the power of emails to attract visitors to your website.


Adaptability


The ability to adjust to the market's changes can be advantageous, keeping your imagination flowing, and trying out new methods to ensure you're not bored. If you find there's not enough interest for your services You can swiftly adjust your products according to the requirements of your clients. Instead of a huge company, you can swiftly alter or alter your offerings and pricing without wasting too much time and money.


It's obvious that you shouldn't be a fan of shiny things when it comes to entrepreneurship (offering the latest and most popular only because it's popular) Yet, you need to be aware of what's in demand.


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Profitability


It's not guaranteed that once you start your own company, you'll make 100k within the first year. However because your expenditures are low, the possibilities of earning profits are practically limitless"cha-ching.


It's important to improve your expertise, knowing the people you're selling your services to (having an area of expertise is very beneficial since it means you're less distracted as you're not offering your services to everyone) and also learning the basics of business as you move from creator to entrepreneur, and working on your mindset (self-doubt can creep up over the you). A plan to begin your digital venture by working part-time and juggling a full-time post could be the best way to gain more expertise and confidence prior to diving into the deep end with a full-on dive.


The potential for earnings from entrepreneurial ventures online is unlimitable however, it's the people who have the freedom of work who decide to pursue entrepreneurship initially. This could mean time spent with friends and family as well as the opportunity to travel more or making memories and lots of time for you generally.


How do you become an entrepreneur in the digital space?


One of the best advantages of working as an entrepreneurial person is that it's unique for everyone based on the location they operate their business in, the way they run their business, and also who their customers are. When you begin your journey it is important to follow the same steps that everyone must follow in order for a successful digital business manager.


1. Lay the foundation


Like building a house the building of a business requires the solid base to build off of. Each business begins with an idea, a dream or a strike of inspiration.


multinational companies such as Starbucks are a result of an idea: two teachers and a journalist gathered their money and resources to start an Seattle-based coffee shop and established what is now one of the most recognizable coffee houses anywhere in the world.


The majority of business ideas originate from a need you've encountered or from the space you've observed in the marketplace.


If you're not sure about it, consider these other things to be thinking about:


   

  • Expertise: Check your skills and the fields that you know about. On Mighty there are many entrepreneurs who have created prosperous businesses around areas they're acquainted with. Digital Entrepreneur Ryder Carrol, whose approach to bullet journaling launched the concept, released a publication, courses and the community around the visually organized.
  • Your skills are: Beginning with your strengths is the best way to become an effective digital entrepreneur. You should be working in your area of expertise rather than focusing on tasks which seem challenging to achieve (e.g. Do not be the coach when your people skills aren't that great ).
  • Passion: Do you know subjects you are unable to stop talking about or subjects you simply cannot talk about? Do you have hobbies that you enjoy doing just to have fun? Each and every thing you do will lead to your hobbies.


Below are a few things you can consider asking yourself for more information about your venture in digital entrepreneurship:


   

  • What can I learn about this subject?
  • What difficulties have I solved without difficulty on my own?
  • What problems have I been able to solve for other people?
  • What could I teach someone who is just beginning to learn?
  • What is the reason that I want to become an entrepreneur in the digital space?
  • What can I bring to the to the table? What's my unique perspective?


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2. Find the right customer


It's likely that you've heard of the phrase "When you market to everybody, you sell to no anyone." It's true. You can't possibly be all things to everyone, so you have determine whom you'd like to help.


It is also important to consider, "What problems will I assist them in solving?"


People purchase products or services for a reason such as to find more inner peace, find an perfect partner, or feel more confident about themselves They're seeking a transformative experience.


It is the thing you must be thinking about regarding the ideal client:


   

  • Demographic, geographical, and psychographic characteristics.
  • Changes in life and the state of things (e.g. new parents, first-time homeowner, parents who are no longer in the family or a career shift which ).
  • Their hopes and dreams.
  • Beliefs, fears, and obstacles to achieving their objectives.


After that, you can go into more the depths and conduct market analysis. It could be through surveys and group Q&A or one-on-one interview, ask potential clients these questions in order to gain more insight into the needs of their customers:


   

  • Which challenges are you experiencing in your current journey with X?
  • What is the biggest challenge you have accomplishing X by yourself?
  • What services or solutions can you use to solve your problems?
  • What products or services have you tried that did not help you in solving your problem?


3. Think about it.


When you've got an idea about what your ideal customer wants and needs then you are able to create an item or service to match.


If the person you wish to target wants to find an intimate relationship But they're unsure about putting themselves out there consider all the possibilities to give them.


These could include:


   

  • An online event for singles to mingle.
  • An instruction course that teaches them to get out of their comfort zone in order to meet new people as well as find a companion.
  • Matchmaking in 1:1.
  • A Group coaching program for single women Each week, there is the latest topic to talk about how you love yourself and finding the most suitable partner.
  • An e-book about building confidence and ways to assist throughout a person's lives, including the love of their life.


After you've had the opportunity to come in with as many ideas as you're able, now is the time to evaluate these ideas against your potential customers. Discover which suggestions they find interesting versus those they're not happy with.


Check out this site to use the business name generator to design a memorable business name.


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4. Figure out business requirements


There's not many details in this article However, like traditional entrepreneurs, digital entrepreneurs must adhere to the rules and guidelines of ownership in a business.


In general, you should know how to sell, collect relevant taxes, and report to the government. Additionally, you'll need to create a proper invoice and claiming tax deductions towards the close of each year. It's possible to inquire with your fellow entrepreneurs who are digital about their method of invoicing (which software they use) as well as use accounting software, or perhaps an accountant to assist with taxes.


5. Make sure marketing is working together


After you've put all the pieces in place and you're now ready to get your name out there! It's not required to have an internet presence (especially when it comes to offering services) but it can make you look more legit. It's not a question of whether you should market your company via social media. It's cost-free, and simple to make content, as well as to grow and increase the number of followers. It's a matter of picking those that are most suitable and then go to areas that your target audience hang around the most.


Next, you could create your own marketing emails. One way to boost the volume of emails you get is creating a freebie (also known as a lead magnet) to guarantee that as a reward you collect email addresses.


Or start a community! Results show that a strong community eliminates the requirement to have a sales funnel and is transformed into a flywheel community-based company that expands.


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Digital entrepreneurs need the correct platform


The scope of digital entrepreneurialism is enormous, however we'd like to see you get inspired to research this rapidly growing area.


If you're considering creating communities through digital entrepreneurialism or courses, content and events or even commerce, get started with Mighty! We're an all-in-one digital-entrepreneurship platform that allows memberships that lets you stream live, give live and pre-recorded classes, host conversations, and even live events that allow participants to chat and message with each and each other.


Additionally, you can make cash from 135 currencies, and also accept payment on the website.

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