The Reasons Google Hates Your Content Based on Subscription
The popularity of membership sites is growing. popularity - and for the right reasons. As a membership site owner it is only natural to have the chance to be compensated for the great content that you publish on a daily basis. Particularly if the content provides benefit to your users that can't be easily found somewhere else.
While your customers probably love your expertly crafted contents, this isn't the case for everyone. Actually, there is a high likelihood that Google dislikes your website. However, don't fret. It's not your content they hate (other the fact that it's not accessible) but it's not even you. The problem is that they can't present it to their users.
Google is known for its ability to crawl and index web pages. As the world's leading search engine, Google is continuously searching for better and more relevant data that could be indexable and shared. When Google discovers valuable data which is not available to the public, it can ruffle the feathers of their users.
In this post, we're going to take more in depth look at how Google searches and indexes the internet. In addition, we'll be making sure you understand how you can keep Google satisfied with all of the content that is restricted in your website. This is a crucial thing to grasp, so keep with me for just 15 minutes.
What is Google's Process? Google Crawls and Indexes Your Site
The web isn't called"the Interwebs to be a petty reason. The web appears as an enormous, well-organized classification system, it couldn't be further from the reality. The Internet is in fact a spider web - any single point within the Internet can be reached using an unlimited number of alternate ways.
Search engines such as Google do an amazing job in helping to classify, organize and catalog a vast amount of information. They have done such an excellent job that a lot of people mistake Google with the Internet as a whole.
With the help of spiders (referred collectively by the name Googlebot), Google crawls the internet and gathers data for its index as it moves. When Googlebot finds a link to a website page It splits up and follows that link - taking note of what it sees.
A spider's technical capabilities allow it to begin by crawling one single website and later cover the entire web. Millions of websites around the world can be found by merely one.
The information Googlebot finds is then categorized and then indexed. If you go to and search Google it's not doing a search on through the Internet, you're searching the table of contents, which was created by Google. Google is determined to ensure that their index remains up to date and valuable. As you can imagine, it's an enormous task.
What is the reason Google Not Like Membership Websites?
The challenge with Google is when their spiders browse your site - maybe it's your home page, and then find out the entire web content people have linked to isn't accessible for Google's users. But why does this matter?
Even though the content of your subscription based website might be of high-quality, Google doesn't like to offer its clients there due to simply the reason that they must pay or subscribe.
Imagine if you frequently searched Google to find information, and a few of the top results pointed you to a subscription based website. It's easy to get frustrated you think?
In reality, if it happens more than handful of times, you could choose to switch to a different search engine completely. What would happen would be that Google's advertising revenues would decline, which would not make them or their shareholders happy.
Although Google might love your contents and that so many other websites are linking to it, they hate your web page and the business design.
How can you keep Google More Happy?
In the ideal situation, what Google would like to see is that all of your content is free and accessible to the masses. That is what Google wants. It's great for Google however not for you. Luckily, there is an acceptable compromise. One that will keep Google satisfied with your website and help keep it in business.
The more accessible, high quality, and indexable content you have on your website, the happier Google will be. For the average website owner using , this means finding a balance between free and paid/subscription content. If all of your site's content is protected by a paywall you're not providing Googlebot lots of options to use.
A better solution is to make a portion of your content in exchange for free content. Don't hold anything back - offer up your best stuff without any commitment. It is also worth considering making use of the feature to post excerpts in - but don't be inexpensive. Give Google the best SEO-optimized content to work with as you can.
Wrap Up
Google likes Free content. It also loves websites that have high-quality and free content that is delivered to users each whenever a Google search is conducted. The more content that is indexable you offer, the more the users will come to appreciate your site.
This is not an overnight solution. However, if you give Google the tools to use in time, you'll see that the advantages of this approach start to show. Google is likely to show more affection for your site and this will result in increased organic visitors and an increased membership base.
What is the right balance between free and paid web content and how do you find it affects status with Google? Do share your thoughts in the comments below.