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It's SM3jRQiNmjMsiju3Fd Keith Andrade, founder of The Morning Byte

"One of my passions is keeping up-to-date about the latest technology which is happening in the tech and business worlds," starts Keith Andade who has worked in software as services (SaaS) for the past seven years.

He was a student at Baruch College, a business college located in Manhattan While he was there, he absorbed a lot about business to connect with his interest in technological advancement. "The two have a lot in common," he discovered. " Businesses today require technology for success for growth and scaling. It was fascinating to see how these things work together."

Following college, he was employed as a health insurance representative and payroll company. "Previously the only thing that was available were papers and pens, as well as filing cabinets. But this company was totally disrupting the business," he recalls.

Later he worked at monday.com as well as ones.com and sold tools for project management to corporations. "I was a fan. It was then that I realised to conduct a productive conversation with my customers I had to be able to do more than just understand technology, not only understand how their company is run, but also be current with the latest trends."

3FgQQQq8neRZm6qMQQ7Q One of The Morning Byte stories and a screen shot of the application on a mobile phone

Keith used to spend his free time writing articles and researching and then sending them out to his family and friends. "I realized that I couldn't just keep delivering them content every day about something that I find intriguing'. This is why I developed this service for news texts for quick updates of what's happening." He built an automated service using Zapier along with ChatGPT to help find articles he likes, summarize them into concise bullets, and deliver it in a text message to customers," Keith explains.

Social media's problems

"Our customers are awestruck by social media. Everybody does, it's the instant gratification," Keith continues. The problem with social media is that it takes the majority of your time. There are many ways to utilize TikTok for quick bites of the news You could utilize Instagram and follow your favorite influencer to see a carousel image post of what's happening However, the problem is that when you open up an app you're exposed to different opinions and ideas that appear automatically within your newsfeed."

Keith believes the advantage of The Morning Byte is it is free of the distractions from other content which are competing for your focus. "It's an SMS message that you can open it whenever you'd like. It's your freedom back," he explains.

A few readers read the article first thing in the morning. Others skim it at lunchtime. "The concept is to be in control of your time and attention. When you're on social media, you must get through the noise and find what you want. Social media is a drain and wastes your time. The time we spend is the most precious thing we can have." Keith adds.

The author continues to argue that social media has no incentive to improve our lives. "It's a great way to remain connected however, it's not just to stay connected, right?" he asks. "I go through my newsfeed including all ads, or it's businesses paying to post their stuff."

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One of The Morning Byte stories featuring an artful rendering

"I consider social media to be fun. It's a good thing. But I'm not sure it's the best. It's not helpful for our mental wellbeing. The Morning Byte is a space for those who are looking to improve their lives." The author advises people who wish to leverage technology for success or wanting to become business owners should have sources to stay in the forefront of technology "All I'm saying is The Morning Byte might be your first choice!" he smiles.

Importantly, Keith uses his own products every single day. "I go to bed at night, burning the midnight oil in search of information that is relevant since sometimes events happen in the evening, and I want everyone to be well informed when they start their day. I select reliable sources like Reuters or The New York Times. Forbes can be great; The Verge is a fantastic source."

Keith notes that, regardless of whether you're a smaller business owner, if you have an established source of information that may be not readily available to a major media firm, it's definitely worthy of The Morning Byte's attention. "If you find my story fascinating, I'll send it to our subscribers - as you can prove it's worth reading!" he adds.

Staying ahead of the game

In his experience working with numerous companies, Keith was constantly thinking what he could do to use something that he enjoyed and make money from it, all the giving value to its clients. When he first came up with the business model for the Morning Byte, he noticed another customer, The New Paper, did something similar however, it was in the realm of political news. Keith saw an opportunity.

"I believe there is a lot worth gaining for people who work in tech. Realtors and other professionals, want to understand the way that AI technology impacts their life." Keith thought he could help them stay in the forefront of technology. "If you're a podcaster It's like 'Do I need the newest microphone?' Or 'Is there a tool that can help me make my voice sound clear What are the questions people ask themselves because there's a new AI software being released every day."

One of the Morning Byte stories featuring an artist's rendering

I wanted The Morning Byte for myself. This is when I experienced that 'wow' experience. I'm looking to do more than just keep up-to-date; I would like to be in the forefront of technology. I am a tech worker and I am constantly trying to increase sales, and also win businesses." When The New Paper focuses on the political landscape, The Morning Byte focuses on finance tech and electric cars. It also covers machine learning, and artificial intelligence."

Understandably enough, Keith's subscribers are business and tech proprietors, who have limited time. "It's challenging to stay on top of things with the latest technology and false information. On my website, everything is true. There are highlights of the pieces. You don't have to read the whole article and you only get the highlights, and then be able to understand the situation. If you want to see the original article, because it's important to know which source your information is, the source link is there.

"The piece is linked to the website themorningbyte.co and the article includes a stunning artful rendering made using generative AI art that tells a beautiful story, so it's fascinating. I'm giving people an opportunity to engage in a meaningful conversation however, it is also important to keep up and be informed."

It looks like Keith's journey is complete, beginning as a person who needed data, to becoming a purchaser of his own product to a founder of a company that collects data to help others. It's one thing to keep up-to-date but, as Keith has realized, being ahead of the game is quite a different matter. But there are services out there to help you. Maybe it's time for you to get an Byte!

More information on The Morning Byte

For more informaiton on Keith Andrade and The Morning Byte, go to https://www.themorningbyte.co/. To follow Keith on social media you can visit Instagram, Threads or the Linkedin.

You can also hear him as a guest on his podcast, the podcast Uncharted as well as watch his Digimarcon interview on this page: