Tamkara Adun and her community is revolutionizing the way African history and culture is taught.

Oct 7, 2022

Find out how founder Tamkara Adun built an engaged learning community as well as an educational product line that teaches colonized African the language and culture of Africa.

After Tamkara and her husband and their two children left Nigeria for the Netherlands, everything changed. The family was immersed in the traditions of a different culture, Tamkara was fired from her position in HR and her kids had to attend at a different institution.

Tamkara was worried about the new school program that the students were being educated about historic events through a European view that did not include every African accomplishments, stories and other traditions.

She declares "They might be able to learn more about African history, but it was written as an account of colonization that did not mention the significance of their ancestors' families' roots. I did not want them to be so immersed into other's narratives that they lost their individual. I wanted them to be well-rounded as well as understand their African culture in a manner that's authentic and true for them."

In order to fill in the gap, Tamkara was determined to tackle the daunting task of learning these languages by herself. Tamkara began to read significant African authors, talking to family members, and scouring archives online. "As I began instructing pupils I realized that there were a lot of things I had not learned," she remembers. "In the course of instructing my students, I began to become aware of my own self."

Tamkara was aware that if her family members needed information that she had provided, she may be asked to give it to other family members in addition.

"It was an unforgettable experience that I will never forget. As I began the process, I realized that it was not necessary to be accomplished. The more you study and the more you know and grow, you become aware of things you're unaware of. I set out to continue studying and learning the latest information. But, I'd like to share what I know. Knowledge is gained by sharing it with other people. The information you gain from it isn't something to only keep for yourself."

The idea was what inspired Tamkara to create an online firm known as Odunife that translates in "Year of Love" in Yoruba in addition to build the concept of reciprocity as a key value. The people were thrilled to travel back to history using an African lens. As she continued to speak her audiences grew, which let her gain insight of their experience.

Their contributions to the group along and her hard work, resulted in the development of educational classes and eBooks. illustrated books for children , a language school and individual coaching programs which expand our understanding of African historic events.

A community that collaborates in sharing knowledge and learning

The community is what makes it and soul of Tamkara's business which began with a simple twitter account . Tamkara decided to write about her learning experiences even though her account had only a handful of followers. "It was as if it was an echo" Tamkara recalls. "I put the content on the web, however, there was no response."

Gradually, Tamkara became acquainted with people who shared an interest about African historic events through an African-centricand decolonized perspective. The more blogs Tamkara made and posted, as well as shared her posts, the more people seemed curious about her story. Many people reblogged her posts as well as adding their personal acquaintances to her list. People who follow Tamkara are posting their knowledge and expertise in order to build an educational space.

"It's the transfer of information, where I swap information even though I'm still in the process of studying."

"I compose items that I want to share with people. the people who read commentaries may further expand on this notion," she explains. "It's an educational network which helps us to gain greater knowledge about historical events and events that occurred during the recent past."

Tamkara was famous due to her connections to the pioneers of her region, her publishing guest blogs, and also being a leader by her example.

The first time, Tamkara contacted thought leaders she appreciated direct communication or via comments. Tamkara advised them that their blog posts appeared relevant to her and then she shared their blog posts so that they could be heard. voices. She often visited her blog, and later follow her with the intention of reciprocity.

Viewers could feel that she was enthusiastic by the work she was doing. "People know that you're passionate about what you're doing. This increases trust and loyalty of your customers. The focus of my work was to create good quality content that people would like to refer to friends, as well as getting my name in the minds of thousands of people." She says.

In less than two years her account on Instagram increased from just 50 followers, to nearly 24,000 followers.

Tamkara's social network has been the basis of her work through the entire process. With her followers, they've built a community which encourages feedback positive and helps all users discover and share their expertise with other users. With this wealth of information, Tamkara knew it was time to take her business to the next step and develop her own products.

Create a new space by implementing solutions that are inspired by the communities.

"I always pay attention to people. In many instances, especially Instagram users have shared their search preferences. If what I and you are seeking does not exist the chances are I'll be the effort to bring it into existence."

She also created a book for children entitled Osasu and the Great Wall of the Benin Empire . It is a tale of African innovation that she wanted her children to be able to recall and she was aware that many households that live within the same neighborhood will be intrigued by the book's understanding of African customs and traditions.

"It's amazing being able to understand other histories that are part of different regions of the globe. But, African kids must have an understanding of their own past. It helps build self-esteem and confidence in oneself" she explains. "I consider that each story to be told, it should have the opportunity to be told in a the screen."

The school for languages came next.

Maafa Africa

After that, she began organizing informal group language sessions for all in order to assist her in learning her native language in a friendly learning atmosphere. "Anyone could join Zoom and join in. It was a lot of entertainment. It was full of laughter. I could sense the transformation, and the excitement."

Then Tamkara reached out to the teachers of language from Africa in the hopes of creating an online language school .

Following that, as the people came to Tamkara, asking questions that required complicated responses, Tamkara created a 1:1 training session.

"A number of readers have sent me queries. I'd like to have the opportunity to answer any questions. Certain questions require more thinking-provoking in addition to determination. The coaching packages let us have the ability to address each aspect of the issue."

With her engagement in her local community, Tamkara always identifies a need and meets them with items that promote the joy of knowing and learning, and also the joy that comes from sharing.

: A versatile platform for multi-passionate entrepreneurs

A wide array of hobbies as well as a never-ending stream of possibilities, Tamkara needed a place to work on her artistic projects. It brought her to .

"I looked for a job to allow me the freedom I'm able to have," Tamkara reflects. "I am always up with myriad ideas swirling inside my head. I wanted to have a platform that would allow me to keep all my thoughts together on one platform."

"Having an experienced team member in the event of technical issues relieves me of the stress and strain of trying to solve the issue on my own. I'm grateful she's not only there for me, but has also worked together with me to determine the direction of my business," she says.

"I'm very communicative and love having multiple points of contact between family as well as acquaintances. While I'm online I can connect with them in a matter of minutes. If they are not available then I'll receive an email alert so that I can contact them. Additionally, I can send broadcast messages to all of my followers in addition to those who are interested in any of my offerings. It's changed the game."

Creatives need tools that allow them to reach their objectives. As an example, Tamkara states, " eliminates the technical anxiety and lets me concentrate on the creative work I am doing, that is exactly my forte. Someone is always available to aid and help me out and that is a huge benefit."

Tamkara's recommendation: Seek assistance and stay focused on your goals.

As she worked to build Odunife, Tamkara learned how important it is having an empowered system to take bold decisions. Tamkara advises others to be inspired by her.

Make sure you are focusing on your strengths and make sure you are not doing it on your own.

It's typical for executives to have a wide range of roles. Tamkara insists on the fact that there's no way to be able to do everything on your own. "You can't do everything," Tamkara emphasizes. "Figure out the best way to do the job you want and focus your efforts towards that goal. If you're not proficient, ask for help from others who can assist you."

Do not stand around until all is well

Do you have a story that you would wish to tell others about? Tamkara is determined to make the leap to become a better person along the route.

"Don't think that everything is flawless, as they will not be perfect." Tamkara says.

"The process of learning can be accomplished by the act of being in the process of learning. If you've got an idea, put it into the thought process. There's no way to know the results. You can be sure that the initial strategy you chose to follow will change after several versions as you progress. If you don't be sure that you're on right path, then you're most likely to never begin."

It is easy to identify your goals and what you wish to achieve, and find ways to achieve it when you begin.

"We can learn how to cut trees simply by having them cut." -"African Proverb"

Everything Tamkara is aware of his talents as an artist is available to him during his work. It's not simple to start from scratch. But, everything will not happen until you've taken that initial step .

"A the majority of people weren't capable of seeing the images I was observing, nevertheless, I was convinced by my conviction of what I had to take action. The majority of the time, it is intuitively clear that we aren't able to be physically. If your subconscious is instructing you to take action or your heart insisting that you do something with an idea, look into it further and then take the next step."

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