Nine strategies to make use of videos recorded on screen to help you communicate more effectively in your workplace
85 percent of the workforce are not engaged or disengaged in their work.
Fortunately, video communications can help
We'll look at 9 different methods to use video in order to increase the engagement of your team members and demonstrate how to make these videos using an easy screen recorder.
What is Screen Recorder?
This program is perfect for sharing quick thoughts with your team or customers Without having to write (and alter) lengthy paragraphs to explain something.
There's no need to be concerned about taking precise screenshots or marking them to show particular aspects. Instead, simply guide users through the steps using an audio recording of the screen and audio that explains the steps.
9 ways to communicate better using recorded video
Screen-recorded videos add a layer of authenticity to your communications through the recording of your face, voice as well as non-verbal communication signals. This creates an impression of being connected to your team members and decreasing chances of confusion which may arise because of text alone.
Utilize these videos to help in all kinds of internal communications -- the sharing of performance reports, presentations as well as training material and lots more.
1. Executive messages
77% of disengaged employees believe they'd be more active if they received a steady interval of communication from their bosses, such regularly updated information on their business operations and from the C-suite explaining how they make decisions.
Yet, the leadership usually confines announcements to town halls each quarter, or long emails. Additionally, they issue official announcements. It's not enough to establish confidence among employees, or engage them.
There is a bright side to this: films that are screen recorded can serve as a link between the C-suite as well as the rest of the company. It is quick and simple to produce the films are genuine and organic appearance, without scripting. They aid leaders in earning their employees' trust quickly and create a loyal workforce.
"Being video-first and visually oriented in your communication at work is an effective way to combat this. This can force you to shed the mask and protection of spoken and edited comms."
2. A new welcome message for employees
50% of employees who are newly hired are planning to quit soon -just due to a poor experience onboarding which leaves them feeling disengaged.
The boring decks that present the company's goals and values don't do much to attract new hires.
Screen-recorded welcome video clips offer a great choice. They capture the excitement you feel of having an employee who is new to the company without having set aside time for an additional Skype conference. Additionally, because the videos show to users the user, they can also be used to:
- Do a great job making employees feel at ease
- Assist both you and your coworkers in establishing rapport with the newcomer right at the start
Here's an example Maddie Diaz, Senior Demand Generation Specialist of the company, who created a short welcome video in order to introduce her to the marketing personnel.
3. Employee onboarding
Here's an EMS Interactive training video that gives quiz-takers points based upon their answers.
4. Product walkthroughs
Teams need to have an in-depth understanding of the value of their product before they can market and sell the product.
Making snackable feature films could provide a fantastic way to get deeper into the explanation of an item than an individual video could.
- Scale product education
- All content should be accessible
5. instructions for the process and Walkthroughs
Are you aware of the " Hey, so how do I proceed from this point?" messages? It's a sign that employees don't have full clarity of the process you're following.
Actually, just 4 percent of workers who work remotely or as hybrids are aware of what they are expected to do at work.
Screen recorded processes can be a great tool to establish clear work goals. Inspire the support, sales, marketing department, product, and others to make these for their teams and break them down into these areas:
- Methods such as using specific tools, send pay checks, or navigate internal databases.
- Workflows -- What responsibilities occur first, second and the third? Then who's responsible for what, and to whom they'll pass the ball to in the following.
- Team comms • When can you call a meeting versus when to make screen-recorded recordings, and the best way to create videos.
Staff members can also get assistance in solving simple tech problems via troubleshooting tutorials on video in addition to answering commonly requested concerns.
What's the greatest feature? Screen-recorded footage is useful for developing processes for freelancers too. As an example, Shopify uses payment process walkthroughs in order to decrease the back-and-forth among management and freelancers regarding getting paid.
6. Timely training
The majority of employees that took part on the TalentLMS survey expressed dissatisfaction with their training program due to it's not particularly relevant to their needs. Because it's irrelevant, employees can lose between 50 and 80percent of their education during the course of just two days.
How do we resolve this issue?
Because of the instant application, the message is also far better retained than when employees are forced to sit through a helpful but irrelevant-in-the-moment training workshop.
"Having an appropriate platform could house the single true source. Let's let us use it to promote a link or embed code. We can then bring it into any education, and then swap it out without the embed code or links shifting it has saved many times in the last few years."
Additionally, due to the detailed video analytics, you can be able to easily monitor engagement in your video content to gauge the success of your training program.
7. Sales enablement training
Between prospecting, conducting cold outreach, and negotiating deals there's lots of opportunities for sales training emails to get missed within busy reps' mailboxes. Workshops that have a one-size-fits all format and are squeezed into busy schedules don't get much attention.
However, sharing one-on-one sales training via video is a good way to boost adoption and increase the effectiveness of your sales team. You can record different sales enablement videos sharing:
- Marketing intelligence Share market research, branding updates, as well as briefs on incoming leads with bite-sized videos.
- ideal customer profiles are more than an average customer persona PDF. Educate reps by talking through the specifics of what appeals the ideal buyer, their challenges through the sales cycle and so on.
- new sales playbooks as well as frameworks Screen recording is a great option to get feedback from playbooks that you create. When you are done, put the steps to take in small videos for the purpose of encouraging acceptance.
8. Management of projects
"New initiative. More conferences. It's a brilliant idea" no one has ever said.
In reality, project meetings are the most common form of gatherings that employees take part in.
However, replacing them with screen-recorded tutorial videos that outline the the what, how, what you will need to know and the reason of projects can prove to be an instant time-saver for everyone that are. Think about it this way:
- Project managers can talk about goals and other specifics about the project, and also provide comments on their own schedules.
- The members of the team are able to watch video clips at their own speed instead of staring at the screen during sessions.
- The participants of the project could make video clips using their web browsers in order to communicate progress information.
Pro tip: Organize videos sharing the purpose of your venture and their results according to campaign names in your video library. This way you'll have the ability to keep a clear report of every campaign's "why" and the outcomes they generated.
9. Team Update and Report
Updates for team members can fall between chat messages as well as email archives, and some team members may not receive updates entirely.
Updates recorded on videos, on the other hand, are hard to miss. They're organized by names of the project, teams or topics in your library of videos they are easy to find as well. Another option is to share the screen of your computer for recording performances reports.
Based on the person who is viewing the video, team members or other stakeholders, you can grant the user permission to comment on, view or manage particular videos in particular folders. Additionally, you may block the public to comment, if you need to.
Start recording videos for employee communication this morning
Make sure you are aware that screen-recorded video recordings can reveal the truth about your feelings more clearly than written comms can.
These videos also aid in closing the communication gap between employees and leaders. If you're looking for a simple device to make these videos, we'd recommend our free Recorder. You can simply enable it in your browser and start recording from the very beginning.
Article was first seen on here