News: Japan adopts regulatory law that aims at Apple and Google Smartphone Marketplace Predominance

Jul 4, 2024

Japan has become the latest country to enact regulatory laws that target companies like Apple Inc. along with Google LLC from limiting third-party businesses that wish to distribute and market their own apps for Google and Apple devices.

As per Kyodo News, "The law prohibits the creators of Apple's iOS as well as Google's Android smartphones operating systems and apps and payment methods from hindering the selling of services and apps that compete directly with native operating systems." The purpose of this law is to stop platform providers from "gatekeeping" as well as causing greater concurrence between their applications and the apps of others.

The current Japan antimonopoly law penalizes revenue of 6% that is earned from anticompetitive practices. The penalties for this particular law can be as high as 20% of the domestic revenues from the products that violate of this law. They can go up to 30 percent if violations aren't ended.

The law is expected to be in effect at around 2025. that, as Kyodo News points out is identical to the most recent EU regulations (presumably it is the EU's Digital Markets Act).

Kyodo News also reports that both Apple and Google released announcements about their continued relationship with Japanese regulators.

A previous article in Kyodo News regarding the regulation that was first approved by Japan's Cabinet expressed its approval for this regulation to be "a attempt to stop the duopoly being caused by giants of industry Apple Inc. as well as Google LLC," and further that this regulation indicates the Japanese government's intent to join with the EU by enacting further regulations "of Big Tech firms such as Apple, Google and Amazon.com Inc. who are capable of exerting an enormous influence over the digital service across the globe."

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Katie Stephan

Katie Stephan Katie Stephan is the Senior Content Strategist of . Alongside her extensive experience in marketing and expertise in content strategy, she has an MFA in writing creative nonfiction as well as being a part of her local communities as a professor of writing at the local school.

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