Logo

Even with a less-than-perfect confidence level regarding the economic outlook and a drop in the optimism of small-scale businesses following a high in the latter part of 2020 there are plenty of people are still seeking satisfaction from the money and satisfaction that entrepreneurship promises. We wanted to get a closer look at how everyday entrepreneurs--micro- and small business owners selling online--are running today, from where and how they're doing business to their biggest challenges and aspirations.

 Principal lessons

Success requires patience. The majority of people surveyed began the business to earn a second income or as a hobby but growth would come later on in their path.

The importance of having an online presence. Growing a customer base is the biggest challenge faced by many of those polled. The majority of them rely on third party platforms for reaching potential customers.

Do not miss out on the web-based benefits. People who participated in surveys with websites say it's vital for professionalizing and advertising their business.

The power of entrepreneurship is long-lasting. The majority of people who were surveyed feel more financially secure since they own a company and see entrepreneurship as more compelling than a conventional career.