How to Market 3D Models -

Jun 17, 2022

What are 3D Models - and Why sell them?

3D models are considered to be a form of artwork or design, therefore it's a good idea to have solid illustration, graphic design or other art-related abilities. It is also necessary to use specialized software to create 3D models. Selling 3D models can provide you with a steady revenue stream, though it's important to know that it's quite a market that is highly competitive. If you just want to showcase your artistic skills or a good excuse to try out Blender while making a bit of money, then selling 3D models could be your ideal way to earn extra money.

How to Create 3D Models to Sell

If you want to create 3D models for sale the models, you'll require a suitable program. Blender is a great place to begin as it's a popular option that is freely available and free of charge. It's easy to download it onto your computer and start experimenting. When you begin to think of ideas to develop the 3D models, consider the purpose for which you want them to be used for. 3D models can be utilized for a wide range of uses, such as:

  • Video game assets
  • Animations
  • 3D printing
  • Architecture environments
  • Models for medical or scientific research

Naturally, each of them are going to have different needs as well as expectations from customers. The majority of the time it is necessary to develop a set of assets to sell - not just a single 3D model - so it is important to design your project in accordance with. If you're new to 3D modeling, here's two articles that will help you get going:

  • How to Start 3D Modeling: A Beginner's Guide This quick guide begins by introducing the basics of 3D modeling. It also covers fundamental tips for getting to a good start.
  • 100 Days of 3D Design: This article tells Tiantian Xu's tale of studying 3D modeling as the 100th day of a project. She talks about workflow, the use of Blender and much more including a wealth of detail-rich images. There are plenty of useful information throughout, making it truly inspiring to reading.

How to Market Your 3D Models

To ensure you get the largest amount of profit you can, you want to sell your 3D models directly to clients - instead of selling through an online marketplace. Selling direct also gives you the opportunity to build a brand. Think about the situation this way: If a customer buys from a marketplace, they'll return to that market to purchase again ... and aren't bound to choose the one of your merchandise. If they purchase directly on your site, it's the place they'll get their future 3D models.

You can't stop yourself from selling products through 3D marketplaces for modeling, too - but be sure to focus on sales direct from your website as often as you can. If you're worried about the technical aspects of selling, don't worry! The process is simple and straightforward - it isn't expensive upfront since it just a tiny portion of each sales.

Here's your step by step guide to selling your 3D model online:

Step 1. Export 3D Models to FBX as well as OBJ File Format

First, you'll need to export 3D models using Blender (or any other software you're employing) using FBX or OBJ files. The files can be opened with a range of different programs. After you've exported the files, you'll need to zip them. This makes it simple (and quicker) for the user to upload them, and for customers to download the files.

2. Create a new product in and then upload Your Zip File

Step 3. Choose the Charges for Your 3D Models

3D models vary greatly in terms of cost. The simplest models could be as low as $5, whereas complex medical or scientific models might be priced at hundreds of dollars. For determining what price to cost for the 3D models, you'll need to look at similar items that are offered by different people. Enter your desired price into the "Price" box of the product you want to sell.

Step 4. Upload at Least One Photo of Your 3D Models

Upload between one and 9 images to your product: these show up on your product's selling page. Add as many images as you can: you want to really showcase your 3D model! Make sure to upload pictures from various angles, if it's possible. Or, you can decide to add an video (e.g. on YouTube) of your product instead if you prefer.

Step 5. Use 's "Embed Button" Feature to Sell Directly from Your Website

It allows you to have an online storefront for all your products You don't have to have your own website for sales. However, many sellers do sell their products directly on their website, and the best way to do this is by embedding the "Buy" buttons. That way, customers won't need to leave your site in order to checkout. For the coupon code to the buy button, simply locate your 3D model within the "Products" tab of your account. Then, click the "Share Embed" button that is to the left of it.

Embed Product

There will be a pop-up window: you just need to click the "Embed Button" tab here. It is possible to select a different color to your button. You can also write the message for the button as well as make the button work as a Direct Purchase or Add to Cart button. If you're all set, click to get the embed code, then follow the steps regarding how to embed it to your site.

Sell 3D model online

How to Create Your Brand by Marketing and Promoting 3D Models

Making 3D models accessible to purchase isn't the last step! There's also the need to sell your 3D models if you want to gain a large number of clients. There are several ways to do this:

  • Create a 360deg photo that displays the model from all angles. This could be used in a blog post or even a landing page on your site.
  • Create a video that shows your product (you can embed this to your page for your model on , as well as use it on YouTube and on social media etc.).
  • Offer your customers an associate program which encourages the other 3D artists and fans to advertise your product. Whenever an affiliate makes the sale, they earn some of the proceeds which you set before the date. To sign up affiliates you need to provide them with the registration link that you'll find within Marketing - Affiliates of your account.

FAQ

Do I have a chance to earn money by making money by selling 3D models?

In short, there is a way to do it. Selling 3D models may provide you with a steady source of income, but you should be aware it's a very competitive industry. If you're looking for an outlet to express your artistic abilities or an excuse to experiment with Blender and earn a little bit of money, then selling 3D models could be an ideal side-job.

What models in 3D are most successful at selling?

Generally speaking, 3D models that are popular are those that sell well in the categories of automobiles, scientific and sci-fi designs and also general models like animals and household items. There are a variety of areas you could cater to as a 3D model creator. One of the most crucial aspects to determine which 3D models will allow you to create a stable income is to focus only on the specific niche of buyers that you would prefer to market to, depending on the skills you have and preferences for design.