How to make an introduction video that creates enthusiasm for your products as well as services.
A great web teaser video will help build your reputation, not to mention draw attention to those who visit your website via organic searches or via social media.
Not sure what kind of teaser you need? Uncertain of what distribution channels would make the most sense for your business? Stay with us.
We'll teach you all about teaser video clips, how to make them, and the best places to place them in order that your brand can get noticed and gain a reputation before your next launch.
You might think you can't make a glossy, sophisticated teaser by yourself. But don't fret -- we'll guide you through the process and help you create an engaging teaser within a matter of minutes.
What is a teaser video?
Teasers for websites are simple to see and can create the perception of your brand in people's minds. This is an important method of marketing content that is used to bring traffic to your website and landing pages.
A teaser video shows the viewers what is important about your company's image to help sell your products as well as services. -
A more detailed description of your product and ads will help complete the picture, but the teaser is designed to build brand awareness and to help grow your following. A 30 second (or less) video that clearly and beautifully portrays your company and makes your viewers want more may have a significant impact on the sales.
Keep in mind when you are creating teaser videos that your messages and images aren't obscured by a poor editing job. One of the key elements for a great site or product teaser is a clean, streamlined video and a symbiosis.
Communicate to your audience what it means to be a part of your brand whenever they utilize your product and get them to click on your website for more information.
What kinds of teaser video clips are out there?
Teaser videos can be helpful in increasing revenue for all sorts of businesses. Teaser videos can be utilized across all industries for any service, product or occasion. If you're on a social media site, you are guaranteed to see at minimum one or more teaser video clips to raise awareness about an upcoming launch.
There are now more opportunities to earn a decent income online than ever before, and being able to make a teaser video can make your business stand out the other. Below are the four most popular varieties of teasers.
1. Explainer video
A explainer video can help customers to understand how your product works and will contain a little more details than different teasers. Think of an explainer video as a general outline of how your product operates, but heavily doused in tasteful branding.
2. Hype video
A video that is hyped will provide your viewers some information about the service or product you're hyping up, but is more about mood and aesthetic. The purpose of a hype video is about selling your brand and getting people excited about what's coming soon.
3. Upcoming teaser
Upcoming teaser videos are super on-brand and solely focused on promoting the lifestyleof the brand, and generating an interest in their product according to the mood. Teasers like this are more of a sensory experience, putting the viewer in the position to experience how it feels to be a part of a company.
4. Event teaser video
A teaser for an event is usually an extremely short film that shows on the screen text with the date and time of the event. Most often, videos from previous date events are used to convey details about the event and the kind of attendees would be attracted by the event.
How can you promote your videos
For the best results from the effort that you've invested in your event, service or product when creating a promo video, you want to make sure that you distribute your video according to the audience that you'd like to reach and the kind of products or services you provide. The best way to optimize your promotional strategy is to help target your promo to the people who are already interested in your brands and offerings, however it could also aid in growing your fan base.
embed them into your website and landing pages
Include video content in emails as part of a limited duration promotional campaign.
Examples of teaser video templates that we've been loving recently
A straightforward and powerful template works well for generating curiosity and building anticipation. This teaser works well as a first step in your launch strategy.
Use eye-catching colors and animation to draw viewers in and create a strong impression on their memory. The viewers will be riveted to the display while they watch your commercial until the close for an exclusive glimpse.
High-quality and exciting footage alongside minimal text can aid in getting the message across quickly and in short time. This dynamic template can be used to use for promotions and sales videos.
Website teaser video do's and don'ts
- Use:Keep it short. The majority of teaser or promo videos are between three seconds to thirty seconds. An effective teaser is focused on quality. The content you front load should contain essential information in order to make your message clearer in a the shortest amount of time.
- Don'tForget to give your video an end goal. What goals do you hope to achieve with the release your teaser? Choose what is your goal in terms of more clicks, conversions or awareness, or something else. Once you have your goal it is easier to decide the best way to promote your video.
- Do:Include fantastic, high quality images of your product or video. It only takes a few seconds to capture all the interest and attention of your target audience and make sure your content is supported by captivating visuals and powerful footage.
- Don't:Be aggressively salesy. That's not the purpose of the purpose of a promotional video. Teasers or a promotional video does not aim at selling anything. The aim of teasers is to generate interest for your company, therefore focus on creating a vibe instead.
- Do:Have a promo plan which builds anticipation for your launch on various marketing channels. Set a date in advance for when and where you are going to release the teaser, in line with the launch date.
- Don't:Overdo it by using text. Teaser videos should look sleek, do more, and communicate less in only a few precious seconds. They're designed to make an impression, without giving away much away.
- Do:Use music in your video teaser on your site. Create the help of Create Select a track from the vast music library to add the depth and emotionality for your teaser.
- Use:Include an CTA (call to action) to inform your viewers what to do next. Examples include, "sign up for updates," "buy now," or a different CTA that asks your viewers to interact with your brand.
The wrapping
A teaser clip or promotional campaign to boost sales and generate interest for your brand is a great method to build a loyal following that's dedicated to the lifestyle your brand promises.
It's essential to make use of high quality footage with transitions and music so you can make an impact within just a couple of seconds. Spread your teaser over several channels, and see your follower count trend upward.