9 Strategies to Increase Your Community's Engagement by 2022 |
There's something exciting about having an entire community of those who would like to be part of it. However, what can destroy this attraction? Posting something only to hear crickets coming from your followers.
Truth is that the majority of communities could use more community engagement.
If you've established a community already know the difficulties to keep users engaged.
When you take the time to develop well-designed community engagement strategies, the job becomes much simpler.
The community's strength isn't determined by its size however, it is based in the quality of its members' involvement. And having a clear strategy for increasing the level of participation in your community depends on understanding your members' needs and desires members, and then asking amazing questions.
Ahead, we're walking through the 9 strategies of community engagement you can try to get your customers more involved. But first, we'll answer the question, what exactly is community engagement?
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In this post...
What exactly is community engagement?
Tips for how to engage a community - 9 suggestions
3. Design a brand new experience for members
6. Find member stories of success
8. Host an amazing celebration
9. Request feedback from your friends and family.
What is community involvement?
Community engagement describes the level of interaction and activity in your group by your members.
"Engagement" is an incredibly broad word, but formulating a community engagement strategy could be a challenge. Luckily, we can divide the term into a few different angles. Three suggestions for community engagement that you could be thinking about:
- How do your customers interact with you?
- How can your members interact with each the other?
- How can the members of your organization interact with your content?
When you look at the issue from three different angles and you are able to start planning community engagement methods that are best suited for each one.
If, for instance, you're looking to increase interactions with your followers, you could start commenting on their blog posts. This will increase the engagement between them and you. However, this method might not be a good method to boost engagement among participants. You'd want a different approach for that.
Once we've answered the question "what do you mean by community engagement?" we can look at some practical community engagement strategies you could employ to your own on-line community.
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Strategies to get involved in a community 9 suggestions
We have compiled a series of community engagement strategies to help you explore how you can increase engagement. The most important thing to keep in mind in this article is that each community is unique and different, so some methods will work better for certain situations.
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Ahead, there are several ideas that are worth trying when you are trying to determine the best methods to engage in a meaningful way with your members on your online community.
1. Ask great questions
The #1 secret to online community engagement
If you're looking for the super secret sauce to unlocking community involvement online Here's how to do it.
Ask questions.
It may seem straightforward it's even counterintuitive however, it is the question which unlocks our basic need to share what we are thinking or know - and thus unlocks participation in online communities.
While so many creators try to make a lot of information to show their members and followers what they think, be amazed at what happens when we reverse this equation.
You can ask them to tell you what they believe.
Take a look at the words that unlock. How could you use these suggestions to come up with fantastic questions for your audience?
If you're looking to sprinkle the magical pixie dust of questions to your local community this Week, here's some positive news. We've compiled a checklist of 1000 Great Community Questions that you can utilize to boost your online community engagement. It's free to the members of the Mighty Community, which is as well free to join... Also, there's the opportunity to receive a free course from our founding member, Gina Bianchini"The Art and Science of Asking the Right Questions.
Just before you head off to get our monster guide for asking the right questions Here are 10 questions to take a look at right now.
These are the top 10 community engagement questions that you can use right now!
- What's one item you'd like to learn from the web-based community?
- In the event that you had the ability to fast-forward to a year from today, what's the one thing that you'll improve thanks to this community?
- What's the best way to tell if you're getting what you came to get from this community?
- What was the most interesting post within our community that has stirred something in you, in the past few days?
- What valuable tip would you share regarding this community to those who have is just joining?
- When you're feeling dissatisfied or frustrated while trying to master a new skill, what do you do about it?
- Do you prefer running towards your goal, or do you prefer to move more leisurely toward them? Explain.
- If you were able to get one famous or well-known persona join the community Who would they be?
- If this group had a theme song, what would it be?
- The could gather the whole community anywhere in the world, where would it be, and what would we do there?
2. Make sure you diversify your content
If you've built your reputation on social mediaplatforms, chances are you've become really proficient in one area. Making short videos. Making your thoughts engaging texts of up to 240 characters. Taking great photos as well as adding filters.
It's not difficult to imagine you as a single-act performer when it comes to content creation.
However, the great thing about an incredible online community site is that it gives you many (oh sure - we mentioned a plethora) of tools to diversify ways to engage with your users.
One of the best ways to engage members is trying out different kinds of content. Did you know how people learn differently? Some people have visual learners. Other people are auditory learners. Others are tactile. This might sound complicated however it is essentially that different content appeals to different types of people.
This is an advantage to those of you who are interested!
That means you'll be able to make use of the many preferences of your audience by experimenting with various forms of content. If you're wondering the types of content to explore, here are couple of ideas that are based on the features of the Mighty Network:
- Discussion board post.
- Videos and photos.
- Full-length articles.
- Surveys and Q&As.
- Live streams.
- All-member chat.
- Online courses.
- Live events.
Here's what live streaming is like on the Mighty Network!
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3. Design a brand new experience for members
Get started on the right foot.
Winston Churchill said that... most likely.
If members join an online community, what are they get? Do they land in a stale forum with zero activity visible and lack of clues to jump into the conversation?
Are they able to experience the most amazing experience as a new member that makes them feel welcomed into their new neighborhood. Do they experience a complete dunk tank of your identity, and feel like they've found their home without even thinking about it?
The awesome thing about an online community is the ability to completely automatize and personalize your new members' experience. They can choose what experience they receive, and the network will provide prompts to guide users through the process.
You can find out more about HTML0 in the following no-cost training in our Mighty Community.
4. Moderate your group
It's crucial that you give your community members the opportunity for them to speak out through your website for community members. However, you'll also need to regulate what's being posted.
Moderation in your community can seem harsh, but it's not. Moderation is just another way to stay active and alert to what members of your community do in your community. If you've got good moderation practices in place, it stops instances of internet trolling and helps keep an overall positive atmosphere throughout your neighborhood.
The feeling of security is a good thing for people. If people feel safe, they engage.
In addition, as your membership grows, you can actually turn your members who are most enthusiastic to become moderators. This can not only boost engagement between members, but it builds confidence and trust in your members for the role of your leader.
Because at the end each day the most effective community engagement strategies concentrate on providing your members with more opportunities to interact with you and others.
5. Create small groups
An online community is community of people who have come together to achieve a shared objective. It doesn't mean that every member is exactly the same.
A great community engagement strategy is to establish small groups out of the large number of members in order to better communicate with them. It is possible to have a section of your members that is more invested than the rest or have specific interests and ambitions apart from the general purpose of your community.
By creating smaller groups, you're able to make it easier for those members to connect with you and each other. By bringing members together, you're providing an opportunity for them to build real relationships to one another.
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6. Request member success stories
It doesn't matter what your community's theme is people love to share their stories of success. Another effective method of engaging your members is to ask your members to share their stories of success the use of your product.
You can tell people the great community you have all you want. Hearing about it from different people is always different. We're not suggesting your word isn't worth it. It's just that people put a lot of stake in testimonials and customer reports.
If you're wondering how this will help increase participation in the community, you can think of the two possible methods:
- Connections that are deeper: Sharing members who have achieved success can be a means of giving the people you love to your efforts. Showcasing their achievements builds deeper relationships between you and them.
- The evidence is there that your members' achievements stories highlight their achievements and help promote your company's image. It's a win-win scenario. By allowing others to talk about your work, you show that people are not only members of your society and they are actually interested in it too.
Making the effort to shine emphasis on other people can be a fantastic way to improve trust and involvement. And who wouldn't want to hear that their work helps others reach their objectives?
7. Live streaming is a great option.
If you want to add an element of excitement in your online community, try live streaming! We added this feature in the last year to all our communities, and was immediately a success. Hosts really enjoyed the possibility to amaze their audience OR to arrange a time to go live.
If you've never been live before, some butterflies are normal. Also, it's common to say "um" more often than you'd prefer, or to be distracted from your thought process.
This is the appeal of being live. It's REAL. It doesn't matter if you're practicing or just wing it the idea of live streaming is the best way to improve your community engagement. Remember to request your followers to join your live stream as well as join in on the conversation via comments.
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8. Host an amazing occasion
As we're discussing the topic of community events, let's discuss the importance of events to your community. If you've attended an event that is a success for your community and you're aware of the meaning of. It doesn't matter if it's a stimulating discussion on the meaning of life or a fantastic webinar that teaches you the necessary skills to level up the game, events do the job.
Create an event in your local community. You can set a discussion topic or prep your presentation, if you'd like, but you'd also be amazed at how much positive things can be gleaned from an open-ended event like the idea of a "Happy hour" or "Co-Working Hour ."
Do not overthink it. Just get started and watch the results!
9. Get feedback from your local community
Do you know a great community engagement strategy for finding out the needs of your customers? Asking them!
The core of any initiatives to engage with your community must be the desire to understand and provide on your members' wants and needs. A simple way of doing it is to inquire about what those are. If you're not sure Ask for explanation.
Additionally, you can make asking for feedback an ongoing event that you can schedule for your community. Every month or so, perhaps it's time to hold office hours by way of a Zoom meeting or discussion board and review what's worked good and bad. It gives members the security and control to share their thoughts as well as share their ideas with other members.
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Wrap it up
We've discussed a variety of strategies for engaging with your community this morning. However, remember that a community is nothing with its participants.
Whichever direction you choose for increasing participation in your community ensure you are taking into consideration your member's wants and needs first.
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